5. December 2019 | Gallery, Shop Fitting, Store Design & Visual Merchandising, Shopping Today

The Blaw men concept store in Barcelona

Yes, men do like to shop! A visit to an outlet of the Spanish BlawStore chain in Barcelona’s neighborhood of La Ribera can attest to this. This is where modern minimalism meets rustic chic and where selected products are showcased in a charming, masculine setting.

Picture from a fashion store for men in Barcelona

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Here, customers can find treasures ranging from clothing and shoes, accessories and lifestyle products to a small selection of grocery items.

Picture from a fashion store for men in Barcelona with blue tiles

© iXtenso/Pott

Up front, the store’s walls feature polished dark blue tiles with a shiny, high-gloss finish. This creates the perfect background to showcase the products.

Picture from a fashion store for men in Barcelona with blue tiles

© iXtenso/Pott

The store’s logo- a stylized male face – stars right above the product displays.

Picture from a fashion store for men in Barcelona with blue tiles

© iXtenso/Pott

The back part of the shop is in stark contrast to the store’s entrance area. Rough stone wall cladding and old wooden beams exude the charming ambiance of an old farmhouse.

Picture from a fashion store for men in Barcelona

© iXtenso/Pott

The store’s changing rooms are also very eye-catching. The sparsely decorated enclosures are separated by black curtains and right in front of them is an old sink.

Picture from a fashion store for men in Barcelona, a stone wall with an old sink

© iXtenso/Pott

And it goes without saying that craft beer is a must-have in this kind of setting. Salud!

Picture from a fashion store for men in Barcelona, a shelf with craft beers

© iXtenso/Pott

Are you interested in further examples of exquisite store design? We have the Trait fashion concept store from Barcelona for you, also in the area of fragrance and beauty products the store Mußler Beauty by Notino, and last but not least we advise you to take a look at the Schubert pharmacy.

Author: Sonja Koller
First published at iXtenso – Magazine for Retailers

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