E-commerce is a tough competitor. Brick-and-mortar retailers have to come up with a lot of ideas to remain interesting for customers, because shopping has to be an experience.
One example of how this is implemented is the Leica Store in Düsseldorf.
E-commerce is a tough competitor. Brick-and-mortar retailers have to come up with a lot of ideas to remain interesting for customers, because shopping has to be an experience.
One example of how this is implemented is the Leica Store in Düsseldorf.
Tags: brand presentation, event marketing, online retail, shopping