Design award for new KitKat Chocolatory at Yorkdale Shopping Centre
28. May 2020 | News, Shop Fitting & Store Design, What´s new in Retail

Newly designed kitkat chocolate store view inside

© Michael Rogers/Dolce Media Group

Unique Store Fixtures was awarded gold in the global A’ Design Award, in the 2019–2020 Interior Space and Exhibition Design Category, for KitKat Chocolatory, located in Toronto’s Yorkdale Shopping Centre.

Opening to great fanfare in November 2019, KitKat Chocolatory debuted its first permanent North American location and Canadian flagship store of its globally successful retail concept, celebrating the world-famous KitKat chocolate bar. KitKat Chocolatory is the ultimate KitKat break experience, offering its customers personalized and custom-made products, using well-known premium flavours, in a fun, whimsical chocolate emporium.

Newly designed kitkat chocolate store view inside

© Michael Rogers/Dolce Media Group

Unique Store Fixtures collaborated with Toronto interior design company model/ctzn by fabricating all custom millwork and ensuring that the overall interior concept presented was fully realized from conception to implementation. Standout features include the architectural millwork of the bulkhead and wood components adorning the entry to the store.

Newly designed kitkat chocolate store big screens with incredients

© Michael Rogers/Dolce Media Group

Unique Store Fixtures and model/ctzn’s design objective was to represent the new concept and overall brand in an innovative way that best reflects the Canadian market and Yorkdale’s clientele. Incorporating the brand’s experience of a previous pop-up and taking inspiration from KitKat Chocolatory’s international locations, the team’s memorable approach was to rethink the entire experience by creating an ultra-functional layout that works well in a high-traffic, intricate space.

Source: Unique Store Fixtures

Tags: award, brand experience, brand presentation, customer experience, design, interior design, personalization, shopfitting, store concept, store design
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