Exhibitor´s CornerExpo & Event Marketing Expo and Event Marketing: Full Speed Ahead! The trade fair industry is off to a fresh start – Key points to consider by Katja Laska (exclusively for EuroShop.mag) Showcasing products by meetin
Expo & Event MarketingFeature Messe Düsseldorf celebrates its re-start May brings new life! Also for us because two years of pandemic-induced restricted trade fair business are drawing to a close and the whole industry ha
Chapter ChinaExpo & Event Marketing China in-store, Shanghai, overseas market … and Max Brilliant Max Brilliant is a renowned prop manufacturer and long-time friend of China in-store, a member of the international EuroShop family. Together they or
Expo & Event Marketinginside stories What is it like to train as an event manager at Messe Düsseldorf? Our trainees give insights into their training Hello everyone! We, Theresa, Leon, Luisa, Fyn, Lina and I, Moritz, are the trainees at Messe Düsseldor
Exhibitor´s CornerExpo & Event Marketing “The Path”: An interactive installation that evokes co-creation at a trade fair In today’s trade fairs it is quite a challenge for a brand to exhibit its products and convey its message in a creative and memorable way. Architect
3 Questions to…Expo & Event Marketing 3 Questions for … Bastian König, Aluvision Exhibition construction with zero waste – Bastian König, International Sales Manager at Aluvision strives to implement this concept. The company ai
NewsRetail News 7th Innovation Award Architecture+ Presentation Award ceremony at the EuroShop 2020 For the 7th time the architectural journal AIT in cooperation with Messe Düsseldorf, initiated the Innovation Awa
Exhibitor´s CornerExpo & Event Marketing Plant at the exhibition center: Like the olympics, preparation started years ago K exhibitor and machine manufacturer ENGEL moves its large-scale machines to Düsseldorf Presenting products at an international trade fair like the K
3 Questions to…Expo & Event Marketing Exhibition Design: Where does the path lead? 3 Questions to … Prof. Harry Vetter, PBSA Trade fair presentations are out? Not at all! This is what Prof. Harry Vetter, expert for exhibition a