Online? Offline? Omnichannel!
Best practices of successful cross-channel customer experience in Europe by Katja Laska (exclusively for EuroShop.mag) Customers want to be met where
Tag Archives: multi-channel communication
Investments in improving digital customer communications during the pandemic
With most people locked down and relying on digital communications during the pandemic, around two thirds (64 per cent) of UK IT leaders questioned in
Workforce management: “Office in Your Pocket”
dm-drogerie markt trusts in digital retail store management Employees are not allowed to use their cell phone at the workplace? Not so fast! The Germa
Digitalization in the german wholesale industry
METRO Companion App Retailers have embraced digitalization to enhance the customer experience for many years. Examples of the growing digital transfor
3 Questions to … Vanjo Wandscher, ROQQIO Commerce Solutions
Connected Commerce is present and future of retail Customers want uniform, informative purchasing and continuous service across all channels. In three
3 Questions for … Christoph Saalmann, Reflexis
Inventory management, shelf stocking, staff scheduling: workforce management and HR communication often mean a lot of hard work and effort on the part
3 questions to … Mikhail Damiani, Blue Bite
New technologies open up many new and innovative ways to present products and get in touch with customers. QR codes are only one of many examples for
Two-thirds of consumers prepared to flee to brands offering superior service
Two-thirds of consumers recently surveyed said they are more likely to switch to brands that provide the best experience or service – underscoring t
The direct line to the customer
Customer loyalty in social networks Nowadays, retail needs to be active on all channels – this is nothing new. Customers also want to be able to pur