In-store marketing: The salt in the soup of sales promotion
Webtalk at 2022/08/31: The salt in the soup of sales promotion Soft music in the background, delicious scent, pleasant lighting – Sounds like dinner
Tag Archives: sales promotion
World Bath Bomb Day: Lush is giving away 100,000 Bath Bombs To celebrate
Celebrate World Bath Bomb Day with Lush by picking up your free bath bomb! On Wednesday 27th April you can head to your nearest Lush shop and pick up
How retailers can use the Chinese New Year to boost sales
Tapping into the market potential of China’s most important holiday by Julia Pott (exclusively for EuroShop.mag) Consumers love shopping festivals a
OREO Playfully Marks Return of its OREO Cakesters
In celebration of OREO Cakesters‘ return to store shelves, OREO is “rewinding time” with a playful takeover of the only place i
What is the state of retail in China?
Interview with Marius Berlemann of Messe Düsseldorf Shanghai Elke Moebius, Global Head of Retail/Retail Technology Messe Düsseldorf talks to our col
Teleshopping is So Yesterday. Say Hello to Live Streaming!
How can retailers take advantage of the latest social commerce trend? by Katja Laska (exclusively for EuroShop.mag) It all started with “indirec
The science of picky shoppers
What picky shoppers mean for businesses There are hard-to-please customers in almost every industry, with certain people being picky about which cloth
Digital coupons take number one spot for first time
Use of digital coupons spanning generations Inmar Intelligence released findings which found that digital load-to-card (L2C) coupon redemption has ove
How can AR influence what customers purchase?
Augmented reality in retail and its impact on sales Augmented reality (AR) is a technology that superimposes virtual objects onto a live view of physi
What is the optimal time for e-commerce retargeting ads?
Study analyzes when retailers should retarget customers after they abandon their online shopping carts Most online shoppers tend to be a bit indecisiv