Expo & Event MarketingRetail News Safe and Personal: Exhibition Planning and Physical Visitor Contact at In-Person Trade Shows Tips for trade show exhibitors and booth designers during the COVID-19 pandemic and beyond by Elisa Wendorf (exclusively for EuroShop.mag) The coronav
Exhibitor´s CornerExpo & Event Marketing “The Path”: An interactive installation that evokes co-creation at a trade fair In today’s trade fairs it is quite a challenge for a brand to exhibit its products and convey its message in a creative and memorable way. Architect
Expo & Event Marketinginside stories 1000 big trucks, 3 days for dismantling, 2 logistics managers Logistics services at Messe Düsseldorf: Organizing genius hard at work Installation, event management, dismantling – three concepts that mean organ
Exhibitor´s CornerExpo & Event Marketing Plant at the exhibition center: Like the olympics, preparation started years ago K exhibitor and machine manufacturer ENGEL moves its large-scale machines to Düsseldorf Presenting products at an international trade fair like the K
Exhibitor´s CornerExpo & Event Marketing Sustainable and networked: The future of the world of exhibitions Interview with Torsten Heinze, Vice President IFES How is the trade fair landscape developing now and in the future? Elke Moebius met IFES Vice Presid
3 Questions to…Expo & Event Marketing Exhibition Design: Where does the path lead? 3 Questions to … Prof. Harry Vetter, PBSA Trade fair presentations are out? Not at all! This is what Prof. Harry Vetter, expert for exhibition a
Expo & Event Marketinginside stories On our own behalf: Messe Düsseldorf holds topping-out ceremony for New Southern Section Messe Düsseldorf has reached the halfway point in one of the most ambitious construction projects in its history. On September 14th 2018 the large co
Exhibitor´s CornerExpo & Event Marketing Exhibitors invest half their budgets in stand construction and stand rental Ifo study on expenditures by exhibitors and visitors at German trade fairs Companies from all around the world make considerable investments to partic