Touchless interaction for retail displays
Touchpoints and POS integration by Ameria AG by Julia Pott (exclusively for EuroShop.mag) Displays that offer touchless operation – what sounds like
Tag Archives: digital marketing
Scan & Go: Attractive marketing tool and queue stopper
How you can use the smartphones of your customers for your sales Scan the goods yourself with your smartphone: This is the new freedom for customers.
Why companies invest in local social media influencers
Local still matters, even on the world wide web Researchers from Emory University published a new paper in the Journal of Marketing that investigates
Flipkart launches Shopsy, a digital platform focused on boosting local entrepreneurship
Flipkart, India’s homegrown e-commerce marketplace, announced the launch of Shopsy, an app that will enable Indians to start their online businesses
U.S. millennials want to do business on chat and businesses need to catch up
More than 8 in 10 millennials want to make purchases on chat Clickatell released its second “Chat Commerce Trends Report” and, according t
Teleshopping is So Yesterday. Say Hello to Live Streaming!
How can retailers take advantage of the latest social commerce trend? by Katja Laska (exclusively for EuroShop.mag) It all started with “indirec
Brands need to evolve marketing strategies in wake of COVID-19
Nielsen released its ‘Annual Marketing Report: The Era of Adaptation’. The report delves into how marketers are revamping their strategies after f
Digital coupons take number one spot for first time
Use of digital coupons spanning generations Inmar Intelligence released findings which found that digital load-to-card (L2C) coupon redemption has ove
Façade gamification and digital promotion on commercial buildings
Lighting system and media façade at UNIFUN Tianfu Chengdu, China The 42,500 square meters UNIFUN Tianfu Chengdu is an online and offline architecture
2021 CMO survey: trends and growth insights from Fortune 500 leaders
Market trends, accelerating economy, opportunities for growth Chief Outsiders, a Chief Marketing Officer firm with more than 80 fractional CMOs with F