Enjoyment or playing safe: Do I buy or not?
Würzburg psychologists have studied the phenomenon of impulse buying behaviour. People who focus on enjoyment act differently than people who play it
Würzburg psychologists have studied the phenomenon of impulse buying behaviour. People who focus on enjoyment act differently than people who play it
A research report released today has revealed the innovative new ways retailers are using RFID technology in-store to improve profitability. Authored