6. February 2019 | Gallery, Shop Fitting & Store Design, Shopping Today, What´s new in Retail

Unique shopping experience at the “House of Innovations 000” at Nike in NYC

Inside of Nike’s new flagship store on 5th Avenue in New York City, the promise of living retail comes to life. On six floors and 68,000 square meters, the “House of Innovation 000” offers groundbreaking features as well as personal and responsive experiences that bridge the gap between online and offline commerce and turn shopping into a shopping experience.

A special highlight for many customers is that they can individualize their shoes on site.

Tags: shopdesign, shopping experience, store design

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