NewsRetail Marketing

Americans expect privacy controls

4 out of 5 people want a privacy law to protect personal data 73 percent of people would pay more to online services companies to ensure they did not

NewsRetail Marketing

Two-thirds of consumers prepared to flee to brands offering superior service

Two-thirds of consumers recently surveyed said they are more likely to switch to brands that provide the best experience or service – underscoring t

NewsRetail Marketing

Come again! With personalized experiences to customer loyalty

Today’s consumers connect with brands across multiple channels, which complicates the process of recognizing, servicing, and rewarding loyal custome

InterviewRetail Technology

Real-time personalization: “A ten percent sales increase is possible“

Interview on individualized user experience with Gregor Wolf “Customers who bought this washing machine also bought these socks.” Customer

NewsRetail Marketing

Experience economy grows as consumers seek out memories in favour of material possessions

New research by Barclaycard into the value of the experience economy suggests a disconnect between consumer and businesses priorities. With Brits favo

NewsRetail Marketing

Marketers under leverage emotional connection

Motista, a company for Predictive Emotional Connection Intelligence solutions for acquisition and growth, announced the results of a retail study that

NewsRetail Marketing

Changing consumers and the new definitions of retail

The Retail Industry Leaders Association (RILA) and Accenture published a new research report, which examines how retailers can capitalize on the momen

NewsRetail Marketing

Consumers expect brands to help fix problems plaguing social media

Report uncovers new concern about longstanding marketing practices A 2018 Edelman Trust Barometer Special Report reveals that brands are now receiving

NewsRetail Technology

Digital influences up to 75 percent of pre-store visits …

… and is leveraged in 46 percent of in-store shopping experiences, according to customers questioned in a recent BRP study. According to a new repor

NewsRetail Marketing

Customer experience top reason consumers choose a brand

Medallia, Inc., together with Ipsos, announced the findings of the Customer Experience Tipping Point survey. More than 8,000 consumers were surveyed a