Chapter ChinaExpo & Event Marketing China in-store, Shanghai, overseas market … and Max Brilliant Max Brilliant is a renowned prop manufacturer and long-time friend of China in-store, a member of the international EuroShop family. Together they or
Exhibitor´s CornerExpo & Event Marketing The future of trade show booth concepts: this is the new hospitality How the coronavirus pandemic has reshaped the trade fair experience by Julia Pott (exclusively for EuroShop.mag) The global coronavirus pandemic has n
Exhibitor´s CornerExpo & Event Marketing “The Path”: An interactive installation that evokes co-creation at a trade fair In today’s trade fairs it is quite a challenge for a brand to exhibit its products and convey its message in a creative and memorable way. Architect
Exhibitor´s CornerExpo & Event Marketing EXHIBITOR Magazine Announces EuroShop Awards Winners The US trade press magazine EXHIBITOR is proud to announce the following winners and honorable mentions in its EuroShop Awards, the first stand-desi
Energy ManagementExhibitor´s Corner EuroShop 2020: the melting pot Arneg SpA The Arneg stand, like the company itself, is a melting pot of visions from all over the world combined in a group of companies. As veterans at EuroSho
Exhibitor´s CornerExpo & Event Marketing Plant at the exhibition center: Like the olympics, preparation started years ago K exhibitor and machine manufacturer ENGEL moves its large-scale machines to Düsseldorf Presenting products at an international trade fair like the K
Exhibitor´s CornerExpo & Event Marketing 10 do‘s and don‘ts for a perfect trade show exhibit EuroShop is fast approaching and trade show planning is about to kick into high gear! There are many questions you need to address: Who will you send
Chapter ChinaExpo & Event Marketing Outstanding Design: Best Stand Awards and Best Customer Journey at C-star 2019 At C-star – Shanghai’s International Trade Fair for Solutions and Trends all about Retail – solution-providers presented their innovations and i
Expo & Event MarketingGallery Crystal Clear Expo Design Customised stand construction as seen at glasstec in Düsseldorf. The material that defines the trade fair is perfectly reflected in the stand design.